Why are we changing our packaging (despite it does not look that beautiful) This year Hockerty-Sumissura has the clear purpose to become an environtmentally-friendly company. We were already considering ourselves an ethical brand responsible with our employees and providers. Now we want to go a step further, so we are looking for ways to optimize the amount of waste generated by our packaging. Packaging is known as a key part in any marketing strategy. The more beautiful you pack something, the better impact your brand has on the customer. Okay, but let's think about it again: packaging is ephemeral. In our case, packaging last just 2-3 days, since we pack your made to measure garments till you receive them at your place. So we are using paper, cardboard and plastic whose mission will last a bunch of hours. Decisions are not easy to take. You need plastics because they protect against external moisture, on the other hand, cardboard is easier to recycle than plastic.
Hockerty is adjusting the pricing to more accurately reflect our corporate and social responsibilities. Our tailors, working in our factory in Shanghai, have fair contracts and enjoy medical and other comprehensive benefits for themselves and their families. They don’t have just a job; they have careers. Our commitment to sweatshop-free labor practices is a long-term investment and a demonstration that an ethical and sustainable business is viable.
The pea coat is one of the most stylish jackets that a man can wear. It has maintained popularity for centuries, since being introduced in the 1800s. The design and fit has slightly changed over time to match modern trends, making it a flattering favorite among men around the world. It’s a style you’ll continually see every fall and winter due to its versatile design and weight. You can start using it as a light layer over a shirt or thin sweater during the fall or the beginning of spring, and add heavier knits once the temperatures continue to drop throughout the winter. There are seemingly endless styling and color options when it comes to the pea coat, so we’ve put together this guide to help give you some options.
How to measure yourself - Are you still not sure how to read a tape measure and how to measure waist, hips, chest and shoulder width? Then, it is time to read and watch our "How to Measure Yourself" Guide. All you need is a friend, a tap measure, and a few minutes.
Party Season is fast approaching and the gentlemen all over the world want to look polished, sophisticated and well-groomed, don’t they? This year the trends are changing and men want to look more elegant and classy than ever before as their social media profiles await some amazing pictures. Considering this, we have brought a list of 5 types of stylish Party Outfits for Men.
Three of our famous Hockerty Brand Ambassador’s were spotted at the fashion trade Pitti Uomo 95 in Florence in January 2019. They represented our made to measure Hockerty clothing at the well known Pitti Uomo 95 fashion trade. One of them was even ranked in the Top 10 Fashion Stars of Florence.